Will initially employ more than 100 people, and grow to 650 new positions at full capacity by the end of 2020.
Dani Reiss says counterfeiting helps raise brand awareness.
Province’s contribution to the jacket maker will be spent to help train sewing machine operators over three years.
Operational expansion is expected to create more than 325 new jobs by end of 2018.
CEO vows to continue to use fur in its winter coats for “functional purposes.”
Debuting with an initial public offering of 20 million shares.
Hiring is being done in partnership with the Manitoba government, which has helped support the training of employees.
Disputes company’s claims that its jackets use coyote fur that’s sourced ethically and humanely.
Acquisition adds 70 employees and is expected to boost efficiency by 25%