Toronto: As the automotive industry transitions to fuly electric vehicles (EVs), the Ontario government has signaled its intention to create a strong and sustainable sector that will be vital to the province’s economy and its commitment to reduce greenhouse gas emissions.
The plan, presented July 15, calls for one out of every 20 vehicles driven in Ontario to be electrically powered by 2020 and it sets consumer rebates of up to $10,000 for EV purchases. This is among the world’s most pro-consumer EV incentive policies. The government also commits to purchasing 500 EVs for the Ontario public service fleet and to the installation of charge spots at government and GO Transit locations. This will encourage industry to produce fully electric cars and install infrastructure to enable their adoption. ‘Green’ license plates will also be provided for EVs, allowing them access to HOV lanes on expressways.
The government says these steps will help both industry and consumers proceed down a more sustainable transportation path. The shift to EVs will foster new job opportunities, reduce emissions and improve air quality.
Recent research conducted in Toronto by Better Place, a Palo Alto, Calif.-based provider of electric vehicle services, found consumer incentives and rebates will help increase the interest in electric vehicles. Findings from the Ipsos survey showed 35% of Toronto car owners are interested in an EV for their next car purchase.
The research also indicated consumers support the government taking a leadership stance. Eighty-one per cent said they want Canada to be a global leader in developing renewable energy, and 73% are personally concerned about air pollution or climate change. Click here for more information on this market research can be found at http://www.betterplace.com/company/video-detail/better-place-consumer-research-toronto