Toronto juice-maker gets $6.3M for cold pasteurization technologies

Federal investment will be used to purchase equipment that will extend the shelf-life of the company's cold-pressed organic juices.

July 10, 2017   by PLANT Staff

MISSISSAUGA, Ont. — A Canadian organic juice processor is receiving $6.3 million from the federal government to purchase made-in-Canada cold pasteurization technologies that will help it to increase the shelf life of its products.

Greenhouse Juice Company, based in Mississauga, Ont., said the investment will allow it to expand its new facility, generating hundreds of job opportunities in the region and allow it to increase its purchases of Canadian-grown fruits and vegetables.

The three-year old company extracts juice from organic fruits and vegetables using only hydraulic pressure, which is most commonly known in the industry as “cold pressing.”

It sources the majority of its ingredients from Ontario organic farms and operates several stores, including a flagship location in Toronto’s Summerhill neighbourhood, as well as a number of retailers, juice bars and restaurants in the GTA. It also operates a subscription-only delivery service.

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